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and e Harmony, cater to consumers moving toward easy-to-use mobile applications," IBISWorld online dating expert Jeremy Edwards said in a report released last week. A Division of NBCUniversal Data is a real-time snapshot *Data is delayed at least 15 minutes."Users are most likely to be attracted to simple applications and interfaces, so businesses that are able to entice consumers with new and exciting mobile functionality will be the most successful," he said. Global Business and Financial News, Stock Quotes, and Market Data and Analysis.In fact, one company in the dating space saw a double-digit conversion growth after implementing the Mc Afee SECURE service.Take a look at how these dating websites are using the Mc Afee SECURE trustmark to build trust and increase conversions.
This gives visitors the reassurance needed to feel comfortable creating a profile.
In short, it's information that you don't want exposed.
That is why many online dating websites use security seals to convey trust to their users, reassuring them that they can spend less time worrying about security concerns and more time focused on finding love.
So there's no longer a negative stigma attached to online dating," said the report's author, Victor Anthony, Topeka's managing director of Internet media. In a recent Pew Internet survey, 59 percent of Americans said they consider online dating a good way to meet people compared with 44 percent in 2005. are single, meaning there's plenty of opportunity for dating sites.
Other research suggests that more than a third of married couples now meet online. The unmarried population stands at 47 percent, up from 42 percent in 1994, according to the Census Bureau.